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HANDMADE WITH LOVE

LOVE IT a small screen and handprinting studio in heart of Amsterdam and was founded by Ingrid. She went to art school and has had a long career as stylist in advertisements. Some adventures later, a Fairytale (wholesale) Shop  & ISH.Amsterdam with hand painted canvas products (presently known as OHWOW.Amsterdam) she found a way to combine all the things she loved;  painting, drawing, fabric design & sewing . You can find Ingrid on Instagram at @lloveitamsterdaml and @ingridkorteknie

STOCKISTS

Love it's first and main stockist is Stephen & Penelope in Amsterdam, who carry the Niko bags which are designed exclusively for them. Love it bags can also be found at Do Ewe Knit, New Jersey (US) ,  Yarn Social Kansas (US) Loop London (UK), Espace Tricot ,Montreal (CA) Skeinsisters, Sydney (AU) Rebelwiththatwist (NL) RechtenAverecht (NL)

 

SUSTAINABILITY

The project bags are made for crafters and made with raw, untreated canvas cotton. The inks are water based and Love it uses her imaginative and adveturous mind to find ever new ways of how to to keep our ecological footprint as small as possible. From reusing (Scrap bags) and using as little material as possible during the print process to making something beautiful from even the smallest printed scraps. It is Love it's ambition to create a product that is long lasting and will become a good friend. A friend you want to keep forever. And if you live in Amsterdam you can contribute by picking up your purchase at the studio. And of course you will get a free tour and a cupp'a.

STURDY CANVAS

Love it believes in raw, untreated canvas that stands upright by itself. It is not only excellent for the painting and printing process (Ingrid is a passionate painter) - it also facilitates comfortable knitting/crocheting hours. Your yarn can float undisturbed from the craftbag to the needles. However the new digital printed bags are much softer and can be stuffed easily into your bag.

NO LINING

Love it also fimrly believe in the unlined craft bag. The yarnball in your bag can unspool smoothly, no friction and no searching for items in the folds of the lining. Leaving the lining also makes our bags surprisingy lightweight while being sturdy and durable. last but not least it also contributes to the bags' sustainability.

SOCIAL ENGAGEMENT

Being a small brand means Love it has to outsource were possible and doing this with a social focus. The brand new silk screens were made by social workspace De Zeefdrukmakers. This Amsterdam based work space gives a stable, save working environment to 50 people who want to turn a page in their live and working schedules arms them with knowledge and self confidence to reintegrate. Love it has been working with de Zeefdrukmakers since the very first Niko bags in 2019. 

 

The final Bags are made at Gildelab in Amsterdam, a reintegration facility for immigrated women from all over the world with a distance to the labor market. I usually go there a few days to learn/train them how to make the perfect Love it Bag until they got it! Because...it's not my job, i'm not a sewer, i like to design and experiment.

Love it has been working with Gildelab ( with a 2 years corona break ) since the very first Niko bags in 2019. 

 

It's all Hand Made here in Amsterdam and small imperfections come with the Bag. Hope you understand.

PROJECTS with (knitting) partners ( Call me what are you waiting for :)

Julia Wilkens

* The Tyvek Zipp it's received a great make-over and changed into canvas and Julia added the gorgeous Tulip design. 

*  #ribbon Screen printed cute summer bracelets

De eerste keramiek kamer 

Blue Bags for Breidagen. Marion makes wonderful ceramic Delft Blue knitting bowls and wanted to add Blue Project bags for the Breidagen Fair 2021 in Zwolle

CARE INSTRUCTIONS

Love it bags can be hand- and machine washed at up to 30 decrees Celsius. Don't leave them hours in the machine.. they will get too wrinkled. Make sure to remove any leather pulls and to use a mild, liquid detergent and dry the bags lying flat. The bags can be ironed & pressed back into shape. The heat will change the color for a few seconds..don't worry!

Love it on instagram

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